Monday, April 16, 2012

How To Build Your Online Presence – Women Love To Connect!


With the help of  social media more women entrepreneurs are emerging than ever before, building new online businesses and growing existing ones.   As a female entrepreneur, you can network and market yourself online, women love to connect!
You can connect with other entrepreneurs, set up individual meetings on Skype, do conference calls online, and you can create opportunities for your audience to meet you in person if you wish. Working online creates an environment where you connect with your audience at anytime, anyplace.
How exactly do you do this, using the tools that the internet provides? Here are some quick tips and tricks:
1. Position Yourself & Engage Socially
Create a Facebook page, a Twitter account, a Youtube channel or LinkedIn,  and begin adding at least twenty-five ideal clients or women who are influential in your field of expertise.  Let them know you’re there, and watch the numbers build.
2. Connect
Once you have a following, or are attracting clients, continue to connect with them. Respond to the comments or questions they leave on your page, keep them updated about changes, and if appropriate, set up ways for them to speak with you directly if they need to.
3. Engage
Depending on your business, you may want to offer certain services like conference calls online, or in person conferences. This is an opportunity for you to engage with a smaller audience on a more intimate level, and allows them to get to know you and your business better. Let your audience know if these things are available and what they will get from the experience.
4. Grow
Use the tools at your disposal to create relationships with others. Find other women who are leaders in their industry and make time to let them know who you are. Consider creating business partnerships or joint ventures to expand your business. Make an appointment each week or each month to speak with someone who inspires you, who can help you grow. Remember that you can always learn from others.
5. Keep Believing in Your Dream
There are always going to be naysayers in your life, people who believe that they know what you are capable of and what your limits are. Be humble, acknowledge others and their opinions, nod, smile, and then keep doing your thing. Others may be smart, but listen to yourself first and foremost.
With the internet, women entrepreneurs are learning how to make their dreams a reality on their own terms.  Women love to connect and social media creates a powerful networking arena for you to build your online presence.

Sunday, April 15, 2012

The Women Empowerment Principles


Women desire to be in social gatherings, supporting one another and uplifting to each other’s mission or goals in life. This was proven by the amazing Global Initiative that took place in 2010 by the United Nations and understanding the impact women have in the global marketplace.

“The Women’s Empowerment Principles seek to point the way to best practice by elaborating the gender dimension of good corporate citizenship, the UN Global Compact, and business’ role in sustainable development. As well as being a useful guide for business, it is hoped that Principles will inform other stakeholders, including governments, in their engagement with business.”

Women love connecting, networking and supporting great causes, that is why Times Magazine recently declared that our future will be forged by women entrepreneurs, we are on the rise and we are being heard! Women experiencing empowerment principles have stronger core values represented in their business and in life.

What I have seen happen when women connect with other empowered women:
1. They are able to take their ideas and create a powerful network to support their dreams to come alive.
2. Women empower other women in partnerships and collaborating, building their business faster than doing it alone.
3. Women have strength within their household as the decision makers in finances and big ticket purchases.
4. Women use their intuition as a guiding force in creating long term goals and setting up networks to support the overall goal with win-win partnerships.
5. Women take on new projects with a humility and understanding that beginning exactly where you are will provide greater growth and stability in her business.
6. Women are risk takers, compelled to do what it takes attitude willing show up unprepared if necessary to learn new skills to gain results.
7. Women love philanthropy and leadership, a quality which I believe has been passed down throughout the ages from villages to boardroom.
When we see these combined virtues come forward in women, a sense of belonging and well being ensues that captures the global mind and compels nations and governments to shine the light on how much of an impact women have when empowered and serving a worldwide need to educate main stream media of the economic benefits women entrepreneurs have from Zimbabwe to New Orleans.

As we open our arms and support women entrepreneurs worldwide, our main focus can be on building global leaders for our future with guiding principles that will allow for greater achievement and recognition. Educating women on how to develop independence in running their businesses, pursuing and living their vision. Experiencing a commonality amongst other leaders in their community and holding masterminds in cities around the world can provide ample resources and networking opportunities to set the stage for generations to come.